Consumer confidence grew 12 points in Spain last year

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Consumer confidence grew 12 points in Spain last year

The messages that the recession in Spain is finally beginning to mitigate its effects and the light is glimpsed at the end of the tunnel are beginning to have a certain reflection on the perception that citizens have of the state of the economy and the global situation of the country. In fact, over the  kuwait cell phone service last year, the consumer confidence index prepared by the consulting firm Nielsen shows a positive evolution of 12 points. Of course, these levels of confidence in Spain today stand at 58 points, a figure still much lower than the European average that registers 73, very far from countries such as Germany (95 points) or the United Kingdom (84 points).These data are derived from the Global Consumer Confidence Index for the fourth quarter of 2013, prepareby Nielsen in 60 countries around the world, including Spain. This report begins to show timid improvements in the perception of Spaniards on issues such as employment or the economy, although they remain low in general terms.Thus, the expectations of the Spanish consulted regarding employment improved by 15 points throughout 2013. At the beginning of the year, 61% had a poor perception of their employment situation for the next twelve months, while in the fourth quarter of 2013 , that figure dropped to 46%. This data is relatively consistent with the first notes offered by the Government, which seem to guess that the job destruction has ended and the creation of net jobs may begin to occur in 2014, in the heat of the timid growth values ​​in GDP.On the other hand, the perception of other areas such as the state of personal finances continues to worsen, to the point that 71% consider that the situation of their pockets is bad or not very good.According to the CEO of Nielsen Spain, Gustavo Núñez, “the perception of consumers about their finances is directly related to the years of crisis that we carry behind our backs and to wage moderation. The pocketbook suffers after years of sacrifice and contention. So much so that 77% of Spaniards believe that the next twelve months will still be bad for buying, an unequivocal sign of the consumer expectations of citizens ”.What do we do with the “extra money”In this sense, the report prepared by Nielsen assures that once basic expenses such as food or housing have been covered, 34% of Spaniards prefer to allocate the surplus of the budget to their leisure time, while 41% dedicate it directly to save.


Thus, 29% of Spaniards admit to allocating the remainder of their budget to buy new clothes or the next vacations (27%). On the other hand, 22% affirm that after  gulf email list paying the basic expenses, they have no money left to dedicate to other items. This figure has also been reduced compared to the previous report, which placed the group of Spaniards in that situation at 26%.
Work and economy take away our sleepThe Nielsen report also shows that the main concerns of Spaniards focus on job stability and the progress of the economy, followed at a relative distance by the rise in bills, health and debts. 69% of the population believes that Spain will not emerge from the current recession, while the most optimistic 13% believe that the national economy will leave this state in 2014.
The impact of the crisis makes citizens continually change their practices to adapt to the reality of their economy. Thus, 77% of those consulted recognize that in the last year they have modified their consumption habits to save on household expenses. This figure is very similar to other Mediterranean countries that have suffered extreme economic situations such as Italy (77%), Portugal (82%) or Greece (85%), where the European average stands at 61%.Specifically, 68% of Spaniards say they have given up leisure away from home and 66% save on gas or electricity. Other ways to save some money are giving up buying new clothes, reducing your phone bill, using your car less, or buying cheaper food brand products. These habits learned from the crisis could continue once economic conditions improve. In fact, 53% say they will continue to reduce their gas and electricity consumption even if the economic situation picks up.

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