Social networks help to improve the organic positioning (SEO) of our website, a lot. Since the appearance of Google Panda and Google Penguin , having a profile on Facebook, Twiiter, Linkedin or Google plus is considered essential to improve our results on Google (its algorithm takes social media into cell phone use in greece account, and other 199 elements more).Of all the current social use networks, it has been shown that having a profile on Google plus is the best way to climb positions in search results (being Google, it could not be otherwise). But it is not enough to register a profile and leave it there, we have to perform several actions to see this improvement in SEO reflected on our website:What actions to take on Google + to improve the SEO of our website?
Create a personal profile, and from there create a company page (let’s not forget to prepare it gulf email list with photos, information and necessary links about our organization).
Google plus local: it is the old Google places. If we register our business, we will see our file appear in the local search results (for example: online marketing agency in Barcelona. Another advantage is that users will be able to give their opinion about our services, and rate it (in addition to giving us the desired +1).
Circles: from our profile or Google plus page, we can add different users to our circles, for example, divided by categories (friends, clients, target audience, etc.).
Content publication: this is the element that you will need the most dedication in our day to day. Every time we publish a news on our website (or blog entry, product in online store, etc.), we will have to publish it on our Google plus profile, so that the users we have in the circles give it a +1.
By doing all these actions well (and other actions that we will see later in our blog), over time we will see that our company appears higher in the results, and in the long run, we will get more traffic and visibility on the Internet.