The user verification through SMS helps build a reliable and secure database users. The increasing appearance of bots or viruses to damage and / or steal accounts has made it necessary to increase the security of the information provided by users.
Some famous apps such as WhatsApp, Facebook or Instagram have already used this technology for a long time. Now to further improve security you can use Google Authenticator, but for a startup with SMS it is enough for nowSMS can be used for initial registration or for ongoing access to a software or application. In this case I will focus on the initial registration and the mobile marketHaving fake users or bots is frustrating and can distort the evaluation of the use of an app or even the results of some buy mobile phone number lists campaigns. With SMS verification we achieve a higher quality and secure user base .What is the verification of new users by SMS?The verification of new users through SMS, known as two-step verification (2FA) , consists of adding an extra security field to the registration process (user, password and now SMS).
The codes sent are single use (OTP) which represents a significant increase in security in the verification processverification by sms marketing
In this way we have an extra layer of security that confirms safely and quickly that they are real users, not bots. It is not a foolproof system, but it significantly reduces the fraudulent registration rate.How does it workThe operation is simple. Today we are always accompanied by our smartphone, so we always have it on hand to carry out any type of SMS verificationOnce we have chosen the platform that will offer us this service, we must ask our developers and technicians to implement the service .The user follows the registration steps and when he reaches a certain point , the verification code is launched on the entered phoneIn a few seconds you receive the code. It depends on the terminal and the technology used, the code is added automatically or it must be copied from the SMS and added in the corresponding field of the app Once this is done, the registration will have been verified with our phoneValidation by WhatsApp SMS
The potential of SMS MarketingI would dare to say that SMS Marketing is the most powerful tool in terms of results . According to data from Instasent (2017), on average, 98% of the SMS sent in a campaign reach their recipients gulf email list a nd 19% click on the CTThe SMS is fast, direct, secure, not very crowded and does not require internet access . If we have a decent database and run good campaigns we are sure to get exceptional results at a low cost.This is one of the reasons why we need to have real and verified users.
SMS user verification companiesThere are several companies that offer the user verification service by SMS, both in new registrations and in daily access to an appInstasent offers SMS Verify, a verification service that is easy to implement and has a cost of € 0.045 per SMS sending in SpainMessage Bird is also easy to implement. It has a bidirectional service with the user that can be interesting. The price for SMS in Spain is € 0.04. If we send messages to countries like the US or Canada we will need a virtual numbeGoogle also offers this option with Firebase ( technical documentation ). If we already work with Google tools, the implementation will be simple. Up to 10,000 SMS sent is free.