Basically, the new update announces the future link that will exist between WhatsApp and Facebook. In it, WhatsApp will provide its database of users to Facebook. According to the company owned by Mark Zuckerberg, this update is made in order to improve the buying and selling service, making it possible for businesses to use Facebook to host their services and manage their conversations on WhatsApp.
People’s preferences as well as their most followed topics if it will be necessary to make it easier for companies to carry out their advertising activities. This will achieve the correct approach of the companies based on the tastes of the clients.
It is important to note that none of these changes will affect European users, since WhatsApp has a sub-company only for European countries. By having separate companies, the agreements and conditions are very different from those of the rest of the world, agreements that are also approved by the European Union.